Let’s face it. Being an indie artist is hard work.
For many of us, it means we serve as our own booking agents, music publishers, record labels, publicists/marketers, distributors and accountants. We have to get creative, roll up our sleeves and make things happen in our careers often with very little support or funding. How many times have you searched for resources online, ask friends for advice or just jumped in and learned by doing?
Lately I’ve been working on a new record Ghosts in the Field, and I’ve been thinking about the complex process of releasing a record as an indie artist. And it is a process—one full of planning and a lot of moving parts.
To help bring it all together, I’ve created the Ultimate Indie Album Release Roadmap for you! And, because I’ve been blogging for a few years, I included bonus how-to resource links (dashed line boxes indicate links) on topics such as lyric videos, radio promotion, media tips, pitching to film and TV and more. (Note that the same concepts would work if you were releasing EPs or even singles).
Have I missed anything? What would you find helpful to add to the mix? Share your comments below!
About the Author: Shantell Ogden is an award-winning singer-songwriter based in Nashville, TN. Her latest album “Better At Goodbye” won Americana Album of the Year at the recent IMEA Awards. Find out more about Shantell and hear her music on her website www.shantellogden.com and follow her on Twitter @shansmusic.